After updating its products and packaging to better appeal to current consumer tastes, BOOST’s ecommerce presence needed a facelift. We were asked to focus primarily on Amazon as it was a key retail partner.
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THE RESULT
ICON provided all photography, ecommerce copy and strategic claims for the project. We updated the Amazon page of each BOOST product with new content, and also designed a new Amazon Storefront to act as a brand hub and convert followers into shoppers.